I’m so happy to have my friend Denise on the blog today!  She is the first person who ever introduced me to blogging and the person who first believed that this might be my sweet spot.  Six years and so many happy memories (and so much work!) later, I am so indebted to her for opening up this wonderful world to me.  She’s been through an incredibly tough two years and I’m so happy to see her writing again.  I know you’ll extend her a warm lifeingrace welcome!

When I first started blogging, I did not have a tagline for my blog.  Honestly, I did not even know what a tagline was.  Maybe you still don’t know what a tagline is.

A tagline is a brief description or recurring theme of a blog, typically found under the title.  Taglines have been used in marketing for years because catchy phrases stick with people.
I vaguely remember someone talking about taglines when I attended the first Blissdom way back in 2008. Who knew the importance of such things in the early days of online journaling?   Who knew that one day millions of people would be living vicariously through the lives of everyday people and developing friendships with folks that they most likely will never meet IRL (in real life)?  I sure didn’t.

When I started blogging in 2006, I thought my title said it all:  Living Life Creatively. It would be years before I realized what made my creative different from everybody else’s. And when I did, I added a tagline.In today’s world of social media, where folks flit and fly around looking for a place to land, a tagline may very well be the hook that reels them in. I don’t know about you, but I need to land or be reeled in from time to time.


I am sure that some popular blog writers have chosen their taglines carefully with marketing strategies in mind; but at least one may have picked the first thing that popped in her head.  (see below)

I truly am inspired by my fellow bloggers’ taglines; and just to prove it, I have set what I think are some pretty realistic goals based on them.

I plan on saving the world, one room at a time while creating space for my soul to breathe by buying fabulous for less and enjoying the adventure of the good life on a budget all the while remembering thatit does not have to be perfect to be beautiful which sounds like I will be taking a risk, making a memory, living it up, and writing it down as soon as I finish plowing  through life in the country . . . one calf nut at a time.

I would really be thrilled if someone could share her talent by setting my goals to music so that I could remember them when life gets crazy.  It would also make an awesome YouTube video. 
Taglines are a lot like commercial jingles.  Some just have the power to haunt.  You shouldn’t underestimate their power.

Click here to read about how my family took a risk and bought a cabin to make a memory.

blog background denise 2

Click here to read about the vintage camper that we found in a field filled with hay.  No, no, no.  The camper was filled with hay, not the field.

(Edie here. I had to add in this adorable picture of her with her youngest grandchild!)


 Okay, your turn.  What’s your favorite tagline?

14 comments on “The Power of Taglines”

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  2. Ok, this post really has me thinking today. I am a new blogger and I have had a question or two from those close to me about my tagline. My blog is Patina House & Studio. I am a homemaker and Artist. I wanted my blog to be a reflection of both. When I was trying to name my blog I was looking for my tagline at the same time and they both evolved simultaneously. Im really not sure which came first. I wanted my blog to be about my life and how Faith has carried me through it. I have had a rather challenging life but still smile. My tagline is – “Exposing the beauty of a worn and weathered life”. And that to me also defines a Patina. Patinas are absolutely beautiful, but only got that way because time has taken it’s toll on them with the natural exposure to the elements. Well, I feel like my life is absolutely beautiful despite the natural exposure to “Life”. Good times and bad.
    I really would appreciate ANY advice I could get on this. It’s certainly not a tagline that any search engine would find. Could you please give me your input?

    • Gretchen,
      Your blog is beautiful. I think the tagline is perfect for the message you want to get across.
      You asked Kim about her blog – if you click on her name it should take you to her blog.
      Good luck with your blog – I will definitely be back to visit.

  3. Hello Denise 🙂 Thank you so much for visiting today. Is that grandbaby ADORABLE or what?!!!! KA-UTE! Thanks for the share about taglines. I’m a blog reader, not writer. I started to set one up & did not complete it. Decided at this stage I enjoyed reading more than writing-
    What an awesome home office you have created. I hear you about it being functional- that’s what I have too- It is used regularly.
    That’s a perfect cabin- Glad God sent you to it-Keeping you and your family in my prayers-
    Thanks for sharing-

  4. Dearest Edie:

    I love reading your blog. You are a beautiful writer and your words speak to and encourage my soul. I have shared many of your posts with friends and family.

    Thank you for introducing me to Denise today. She is delightful and I have added her to my must read blog list!

    If I don’t meet you on this earth, I will enjoy sharing eternity with you!
    Hugs and Kisses!

  5. Great post. I am so impressed with the choices on some of my favorite blogs and how well they describe what the blog is about. Ichose “Finding beauty in the ordinary, blessing in the extraordinary” for mine.

  6. This confirms what I already knew! I need a tagline. I have had taglines of sorts, but I have changed them from time to time. I can’t seem to land on the one catch phrase that I know I’ll love enough to keep. Some days I’m not even sure I want to keep my blog name. Although I love it, I’m not sure it really speaks to who I am or what my blog is about without an explanation, but I’ve had it since 2011 and to change seems like it would confuse people who are already followers. Lots to thank about! Thank you, I think 🙂 Also, browsed around your blog. So much there – I’ll be back. I love the fabric birds!

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